{"id":5902,"date":"2025-03-31T14:25:35","date_gmt":"2025-03-31T12:25:35","guid":{"rendered":"https:\/\/www.rumeurpublique.fr\/realisation\/meeschaert-2\/"},"modified":"2025-11-19T18:38:57","modified_gmt":"2025-11-19T17:38:57","slug":"meeschaert","status":"publish","type":"realisation","link":"https:\/\/www.rumeurpublique.fr\/en\/achievement\/meeschaert\/","title":{"rendered":"Meeschaert"},"content":{"rendered":"
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Enhancing visibility and strengthening Meeschaert\u2019s media presence following a new organisational structure.<\/p>\n<\/div>\n\n\n\n

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Meeschaert<\/h1>\n<\/div>\n<\/div>\n\n \t<\/div>\r\n<\/div>\r\n \n\n
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MISSION<\/strong><\/p>\n\n\n\n

The Groupe Meeschaert, a historic player in private wealth management and family office services, engaged Rumeur\u202fPublique in 2022 to support its communication strategy following several major structural changes\u2014particularly the acquisition of Meeschaert in 2021 and Amilton in 2020 by the group LFPI (La Financi\u00e8re Patrimoniale d\u2019Investissement). The objective was to reposition the brand as a responsible investor capable of offering its clients a comprehensive platform of listed and unlisted investment solutions, while modernising its image and refining its communication strategy to reflect its new ambitions. The mission also included adopting a media approach aligned with the true scale and legitimacy of Groupe Meeschaert.<\/p>\n\n\n\n

Strategic approach<\/strong><\/p>\n\n\n\n

Make the group\u2019s differentiators clearly heard.<\/p>\n\n\n\n

Actions implemented<\/strong><\/p>\n\n\n\n