{"id":5961,"date":"2025-04-01T14:41:51","date_gmt":"2025-04-01T12:41:51","guid":{"rendered":"https:\/\/www.rumeurpublique.fr\/realisation\/vinexposium\/"},"modified":"2025-11-20T10:10:00","modified_gmt":"2025-11-20T09:10:00","slug":"vinexposium","status":"publish","type":"realisation","link":"https:\/\/www.rumeurpublique.fr\/en\/achievement\/vinexposium\/","title":{"rendered":"Vinexposium"},"content":{"rendered":"
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Position Vinexposium as an influencer and enabler within the wine and spirits industry – a true business accelerator – while strengthening its global leadership.<\/p>\n<\/div>\n\n\n\n

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Vinexposium<\/strong><\/strong><\/h1>\n<\/div>\n<\/div>\n\n \t<\/div>\r\n<\/div>\r\n \n\n
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MISSION<\/strong><\/p>\n\n\n\n

In a constantly evolving wines and spirits industry, Vinexposium must position itself as the catalyst for emerging market trends, opening new growth opportunities. On the digital communications side, the aim is to increase the visibility for both the exhibition and the Vinexposium group among an affinity audience.<\/p>\n\n\n\n

Strategic approach<\/strong><\/p>\n\n\n\n

Mobilise micro\u2011influencers specialised in the wines & spirits world to embody the Group and its flagship event Wine Paris & Vinexpo Paris.<\/p>\n\n\n\n

Actions implemented<\/strong><\/p>\n\n\n\n